Executive Board ForFarmers N.V.

The Executive Board of ForFarmers consists of the following members:

Pieter Wolleswinkel – CEO (Chief Executive Officer)

Pieter Wolleswinkel

Member of Executive Board and Executive Team
Pieter Wolleswinkel (1977, Dutch nationality) joined ForFarmers in 2014 as director of the business unit North Germany at ForFarmers Germany and in 2018 he became director of the business unit Pigs at ForFarmers Nederland. He was appointed Managing Director of ForFarmers Nederland on 1 January 2019. ForFarmers Belgium became part of his portfolio at a later date. On 14 April 2022 he was appointed to the Executive Board as COO of ForFarmers. He was appointed CEO of ForFarmers on 3 April 2023. His current four-year term ends at the AGM in 2026, at which time he will be eligible for reappointment for another four years.

Pieter Wolleswinkel grew up on a mixed farm. He has a degree in veterinary medicine and obtained an MBA from the TIAS School for Business and Society in 2010. After his studies he worked as a veterinarian for several years and  then in international managerial positions at Provimi (now Cargill).

Rob Kiers - COO (Chief Operating Officer)

Rob Kiers

Member of Executive Board and Executive Team
Rob Kiers (1980, Dutch nationality) joined ForFarmers in February 2021 as Director Mergers & Acquisitions (M&A). In the fall of 2021 he was asked to lead the project regarding the revision of the 2025 strategy. In September 2021 he joined the ForFarmers Executive team as Director Strategy and M&A. On 5 June 2023 he was appointed to the Executive Board as COO of ForFarmers. His current term ends at the AGM in 2027, at which time he will be eligible for reappointment for another four years.

Rob obtained a Master’s degree in International Business from the Katholieke Universiteit Nijmegen. After his studies he started his career  as a business and project control consultant. Thereafter, Rob acquired broad international experience in various commercial and management positions at Nutreco International, among others, in Middle East, Eastern-Europe, Latin America and most recently in Africa and Asia.

Executive Team

The Executive Team consists of the Executive Board members and the managing directors of the Operating Companies (OpCos) as well as the directors Group Human Resources, Legal & Corporate Affairs and Centre of Excellence.

  • Ernst Friedlaender is managing director ForFarmers Germany.
  • Pawel Swierkula is managing director of ForFarmers/Tasomix in Poland.
  • Steven Read is managing director of ForFarmers UK  and head of the Marketing and Innovation departments.
  • Mark Cole, managing director OpCo Ruminants UK
  • Koen Brinkman, managing director OpCo Pig & Poultry Netherlands
  • Wilfred Jonkman, managing director OpCo Ruminants Netherlands
  • Isolde Eleveld-Terwel, Group HR director
  • Ilse Niehof-Duivelshof, Legal & Corporate Affairs director
  • Falko Weinberg, Centre of Excellence & Procurement director