Executive Board ForFarmers N.V.

The Executive Board of ForFarmers consists of the following members:

Chris Deen - CEO (Chief Executive Officer)

Afbeelding: Chris Deen.jpg

Member Executive Board and Executive Team
Chris Deen (1967, Dutch nationality) joined ForFarmers on 1 July 2022 as member of the Executive Board of ForFarmers N.V. He fulfils the function of CEO. As chairman of the Executive Board, he is ultimately responsible for all strategic and operational affairs. By virtue of his position, he is a member of the Steering Group of the European Feed Manufacturers' Federation (FEFAC).

His current contract is for a period up until the AGM of 2026, when he will be eligible for reappointment for another four-year term.

Chris Deen has a degree in business economics and information management from Amsterdam University. He also attained a postgraduate degree as chartered accountant. He started his career in 1991 as accountant at EY. He moved to Sara Lee/Douwe Egberts in 1996, where he held various positions until 2010. These included CFO of Douwe Egberts Coffee Systems in the Netherlands and General Manager of Sara Lee International Foodservice Iberia (Barcelona, Spain). Subsequently, Chris Deen joined Bakkersland, at the time the largest bakery producer in the Netherlands, where he was CFO and CEO between 2012 and 2016. Prior to joining Aviko, he was COO and Integration Director at Euroma (products based on herbs and spices). 

Roeland Tjebbes – CFO (Chief Financial Officer)

Afbeelding: Roeland Tjebbes

Member of Executive Board and Executive Team
Roeland Tjebbes (1969, Dutch Nationality) was appointed to the ForFarmers Executive Committee on 1 March 2020 and appointed to the Executive Board on 24 April 2020. He holds the position of Chief Financial Officer (CFO) and as such  heads up the disciplines Control/Finance, Information Technology (IT), Legal Affairs, Risk Management, Mergers & Acquisitions (M&A) and Investor Relations. 

His current contract is for a period of four years up until the Annual General Meeting of Shareholders in 2024, when he will be eligible for reappointment for another four-year term. 

Roeland Tjebbes has a degree in business economics from the University of Maastricht and also attained a postgraduate degree as chartered accountant from Tilburg University. He started his career as accountant and subsequently embarked on a career in various companies in financial management positions. He attained broad experience in the food and the feed sector at companies including Perfetti Van Melle, Nutreco, Vion and Hoogwegt Group. In addition, he is a member of the supervisory board of Royal Koopmans.

Pieter Wolleswinkel – COO (Director)

Pieter Wolleswinkel – COO (Director)

Member of Executive Board and Executive Team
Pieter Wolleswinkel (1977, Dutch nationality) joined ForFarmers in 2014 as director of the  business unit North at ForFarmers Germany. During 2018 Pieter Wolleswinkel was the director of the Swine business unit at ForFarmers Netherlands. He was appointed to COO, responsible for ForFarmers Netherlands and Reudink on 1 January 2019. As of 1 September 2021, his portfolio also comprises ForFarmers Belgium and Pavo. With effect from 14 April 2022 he was appointed as a member of the Executive Board of ForFarmers N.V. for a term of four years ending at the end of the Annual General Meeting of Shareholders in 2026. Thereafter he is eligible for re-appointment for another period of four years.

Pieter Wolleswinkel grew up on a mixed farm. He has a degree in Veterinary Medicine and an MBA. After graduating he practiced as a veterinary doctor for a number of years before moving to international leadership positions at Provimi. 

The Executive Team

The Executive Team of ForFarmers is composed of the members of the Executive Board and the other Executive Team members.

  • Ernst Friedlaender is Managing Director ForFarmers Germany.
  • Rob Kiers is Director M&A.
  • Arthur van Och, Director Supply Chain, is responsible for Purchasing, Formulation & Quality, Production & Logistics, Continuous Improvement Programs (Operational Excellence), Engineering and Projects, Sustainability and Health & Safety.
  • Luc de Baets , Group Director HR a.i, manages the disciplines HR and Corporate Communication.
  • Steven Read is Managing Director ForFarmers UK.
  • Pawel Swierkula is Managing Director ForFarmers/Tasomix in Poland.
  • The position of Director Business Development, responsible for Marketing, Nutrition and Next Level Innovation is vacant as of February 2022. Steven Read has temporarily also taken on this role.